Lean Agile @ Hearst

We had an Executive advocate from the outset and aligned on goals early: First priorities focused on assignment desk features for internal teams with public-facing functionality limited to assignment emails and draft assignment responses. We released a core platform in the first four weeks. The next several releases focused on streamlining assignment, review, update, and…

Lean Agile @ Forbes

Forbes acquired our start-up's platform and management team and we had Executive advocates from the outset. Good SDLC practices and feature abstractions we built into True/Slant allowed us to rapidly spin up "white label" editorial and marketing functions and workflows. Quick releases targeted narrowly to teams and edit desks where colleagues took time to actively…

Lean Agile @ True/Slant

T/S had a core team of three, a concept, and initial funding when I joined. I brought detailed plans for the tech stack and approach to launch, learn and iterate rapidly. We released a live service from the concept deck in the first month. By month 3, we had anchor editorial talent and a dozen…

Audience enrichment

Good Customer Experience Know me and show what I've bought, streamed, subscribed to and even complained about Treat your best customers like VIPs. Find more who should be VIPs, and others to level-up to top-tier status. Well-Defined if not always Straightforward We start from what you have and What you know needs attention. From there,…