How Mobile Games Aim to Keep You Coming Back

It's triggering habituation by asking players directly for action & time investment, granting them immediate rewards for doing so, and offering more of the same for tomorrow. "Developers crafted a lengthy checklist of tasks—train a character, equip special gear, battle other players—that dole out digital currency and other rewards when completed each day.""The latest mobile-game…

Membership by Voice of San Diego

http://www.niemanlab.org/2016/12/voice-of-san-diego-is-spearheading-a-team-to-help-other-smaller-news-outlets-build-membership-programs/