Product Revenue & Sales Funnels @ Hearst

Collaboration Highlights

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  • Esquire and Cosmo Challenges sponsored by Northwell Insurance, HRBlock, and Skype
    Ad buy options ran from Self-Service to High-Touch
  • Hearst Games on MSN - Programmatic Direct opportunities
    Ongoing collaborations with [Revenue Operations], [Audience], [Data Science] improved campaign quality and performance
  • "Music IQ" quiz on Esquire.com is driving visitors, game plays, and social shares.
    Engagement from readers, viewers, and players informed opportunities across Hearst brands and businesses

By Steve McNally

I build products, teams and business lines that blend publishing, marketing and advertising technologies for global brands and startups.