We had an Executive advocate from the outset and aligned on goals early: First priorities focused on assignment desk features for internal teams with public-facing functionality limited to assignment emails and draft assignment responses. We released a core platform in the first four weeks.
The next several releases focused on streamlining assignment, review, update, and approval workflows. Our next focus was integrations with Hearst’s CMS, analytics and payment systems.
The current Sprint and backlog were available to all staffers on the team. Work completed, in progress and planned were communicated to the wider engineering teams, brand partners, and executive sponsors .
A priority in parallel was to create live revenue reports for Paid and Social teams.
We built the next platform to create and distribute casual web games at scale in support of a partnership with Microsoft.
We applied the same successful Lean Agile framework to collaborate effectively across colleagues within Product, Editorial, Marketing, Finance, and Legal.